Did you know your favorite drive thru was outsourced?
In today’s fast paced world, more and more consumers choose food ordering to save time. When a customer calls into your restaurant to order take-out or delivery, it is of the utmost importance that you execute their order the most accurately and as quickly as possible. To satisfy the growing number of customers looking for takeout, more restaurants are outsourcing this service.
Mc Donald’s, a giant in the fast food industry is among those that outsource their drive-thru. When you’re ordering a Big Mac at the drive thru, you might assume that you’re talking to an employee just inside the building. However, at certain McDonald’s restaurants, you may actually be talking to an order taker in a call centre miles away. In a New York Times article, a franchisee claimed that outsourcing drive thru orders allowed him to handle 30 additional cars per hour.
At the same time, the error rate in order taking was significantly reduced.
Through this innovation, McDonald’s has managed to increase sales and incur greater profits boosting the American fast food industry – an industry which many were calling oversaturated back in the 1980s.
Moreover, many restaurants have reaped great benefits since implementing their outsourcing program like:
- Reduced order error rates of up to 50% resulting in decreased food wastage costs and increased revenue
- Increase in consistency in orders, resulting in fewer guest complaints
- Increase of 25% in order size through cross-selling and up-selling
Techmode Outsourcing can meet your desired customer service and sales objectives. Outsource your order taking services with Techmode Outsourcing and we will give your customers the best service on a 24/7 shift.